Tiberiu Munteanu
Bucharest, Rumania
TítuloThe Festival Bottle
Agencia
Campaña The Festival Bottle
Anunciante Coca-Cola Company
Marca Coca-Cola
Fecha de primera difusión/publicación
Sector Empresarial Bebidas gaseosas
Filosofía Coca-Cola wants to constantly connect with their key audience – teens. What other way to do it than on their own ground: music festivals. We took one of the most iconic and collectable festival items – the access wristband – and integrated it on our packaging. We had dozen of designs on millions of bottles.

Detach the wristband from the Coca-Cola Festival Bottle label. Scan it with your phone to see if it’s a winner. Wear it to enter the biggest festivals in Romania.
Medio Packaging, marcas y diseño
Duración
Más información
Director ejecutivo de creación
Director creativo
Director creativo
Director artístico
Director artístico
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Diseñador
Account Management
Account Management
Account Management
Account Management
Client Team Director
Client Team Director
Client Team Director
Media Team
Media Team
Media Team
Media Team
Media Team
Media Team
Media Team
Media Team
Media Team
Strategist
PR Director
PR Director
PR Director
PR Director
Productora
Realizador
Director de fotografía
Música
Productor de la agencia
Productor de la agencia
Digital Creative Director
Digital Creative Director
Digital Creative Director

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