Raul Palhares
Associate Creative Director at BBDO
Singapore, Singapur
TítuloLX Celsius
Agencia
Campaña LX Celsius – The Lisbon weather forecast powered by the people’s clotheslines.
Anunciante Lisbon City Council
Marca Lisbon City Council
Fecha de primera difusión/publicación
Sector Empresarial Servicios gubernamentales de información
Sinopsis LX Celsius is a meteorological app that reports the local forecast based on one of Lisbon’s iconic elements: the Clothesline.
Based on this iconic element, we’ve created an app that reports the local forecast. But more than that. It also suggests the perfect activities for the days’ weather. Come rain or shine. The app also provides specific sounds for each season.
The LX Celsius is already available for free download on the App Store.Coming soon, on the Google Play.
Filosofía Around the world, people check the weather forecast by peeking at the news.In Lisbon, people just peek at their neighbours’ clotheslines.
Based on this iconic element, we’ve created an app that reports the local forecast. But more than that. It also suggests the perfect activities for the days’ weather. Come rain or shine. The app also provides specific sounds for each season. 
Problema To promote the city.
Resultado LX Celsius is a meteorological app that reports the local forecast based on one of Lisbon’s iconic elements: the Clothesline.
The Leo Burnett Lisboa and the Lisbon City Council invite everybody, from citizens to tourists, to download the app and discover the local forecast powered by the people’s clotheslines. The app was developed in collaboration with WIG digital agency, and Dizplay Soundlab was in charge of the sound production.
The LX Celsius is already available for free download on the App Store.Coming soon, on the Google Play.
Medio Applications
Duración
Banda Sonora Dizplay Soundlab
Más información
Director ejecutivo de creación
Director creativo
Supervisor de arte
Director artístico
Director artístico
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Diseñador
Diseñador
Productor
Productor
Responsable de la producción
Productor
Contribuciones agencia
Desarrollador de programas
Desarrollador de programas
Sound Recording
Sound Recording
Sound Designer
Fotógrafo
Desarrollador de programas
Empresa de creación sonora

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