Título | iPad Posters (Film case) |
Agencia | TBWA\Media Arts Lab |
Campaña | iPad Posters |
Anunciante | Apple |
Marca | Apple |
Posted | Julio 2020 |
Sector Empresarial | Telefonía móvil y buscapersonas |
Filosofía | Apple’s success in creating social communities for the initial slate of Apple TV+ shows provided the opportunity for it to expand its audience to the creator community native to Apple. The challenge was getting fresh eyes on Apple TV+ titles among the creator community and encouraging title fandoms to take a deeper look at Apple products, while staying true to ongoing campaign strategies. |
Medio | Interactivo |
Duración | |
Global Chief Creative Officer | Brent Anderson |
Executive Director of Content Production | Brian O'Rourke |
Director creativo | Kathleen Swanson |
Director creativo | Pierce Thiot |
Director creativo adjunto | Rhodney Viray |
Director creativo adjunto | Colin Snow |
Junior Art Director | Ben Parker |
Junior Copywriter | Ben Bolton |
Director of Art Production | Helen O’Neill |
Freelance Senior Art Producer | Kay Gautraud |
Junior Producer | Steven Soto |
Jefe de cuentas | Nissa Gutierrez |
Jefe de cuentas | Erin Woods |
Ejecutivo de cuentas | Erin Gazdik |
Ejecutivo de cuentas | Emily Pugliese |
Senior Brand Strategist | Adam Arola |
Senior Business Affairs Manager | Lynn O'Rourke |
Música | Andy Hamm |
Associate Producer | Syd Ames |
Business Affairs Manager | Madison Karsenty |