|Título||Conclusion ft. Kevin The Carrot 2017|
|Campaña||Kevin and Katie|
|Fecha de primera difusión/publicación|
|Sector Empresarial||Grandes almacenes, supermercados|
|Sinopsis|| When Aldi UK’s Christmas ad dropped last month, we witnessed love at first sight between two carrots, Kevin and Katie. |
Created by McCann UK, the campaign has since unfolded and the supermarket chain has just launched a follow-up spot in which Kevin and Katie have given birth to three baby carrots.
Adam Zavalis, Marketing Director at Aldi UK, said: “We’re thrilled to see how customers have followed Kevin and Katie’s journey with such anticipation and have taken both characters into their hearts and homes.
|Advertising Agency||McCann UK|
|Director creativo||Clive Davis|
|Director creativo||Andy Fenton|
|Productor de la agencia||Lucy Moore|
|Director de cuentas||Laura Mckinlay|
|Strategic Planning Director||Jamie Peate|
|Media Agency||UM Manchester|
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