Matias Irigoytia
Art Director at DDB Argentina
Argentina, Argentina
Campaña Total Mess
Anunciante Volkswagen Group
Marca Volkswagen
Fecha de primera difusión/publicación
Sector Empresarial Automotor
Sinopsis There are cities in the world where driving is a real chaos, cities in which there are no traffic lights or rules, and in which the sense of movement makes no sense. Places where the difficulties to drive are many, as many, as the features that Volkswagen vehicles have to assist you on those occasions.
Filosofía There are some places in the world where driving is really complicated. No traffic lights, no signs, no pedestrian crossings, a total mess. Luckily Volkswagen has a different driver assistance feature for these situations, and we show them all in these ads.
Medio Prensa y publicaciones
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