Seasoned marketing procurement consultant with global experience in Travel, Telecommunications, Financial services, Pharmaceuticals, Retail, FMCG, Entertainment and Consultancy industries.
Experienced in working closely with brands, agencies and their procurement teams to create solutions that maximize the value of their marketing investment.
Help clients to build the right structures to achieve their goals - both internally and externally. Change normally starts from within!
Significant experience in working with clients to ensure that their media investments are inline with organizational goals. Work closely with agencies and clients on developing strategies for annual upfront investment in US media market.
Media, Production, Creative services, PR, Market Research, Events and Exhibitions, Sponsorship, Consultancy, Strategic sourcing, Leading teams, Strategic change management, Solution architecture, Category management, Management of complex end-to-end sourcing initiatives, Negotiation and Supplier management.
I have a significant knowledge of all aspects of Online and Digital marketing including automated buying platforms, social media, search, affiliates, analytics and optimization.