Lizzie Dewhurst

Lizzie Dewhurst

Head of PR and Communications at Publicis Groupe EMEA
London, Reino Unido

Sumario

Lizzie joined Publicis in 2014. In her role, she manages global communication strategies across creative agencies including Leo Burnett, Marcel, Publicis Worldwide and Saatchi & Saatchi ensuring counselling and alignment across local market communications. Lizzie leads the global profile for Publicis Communications agencies for major markets, its key leaders, media relations and events. She is also responsible for leading communications across the Publicis Groupe UK country model.

Previously, she was based in New York managing global PR and communications for TBWA\Worldwide, predominantly across the New York and Los Angeles offices. Before that, she was based in London managing communications for digital and tech agency, AKQA, across Europe.

Positions

Head of PR and Communications, Publicis Groupe EMEA
Publicis Groupe
Reino Unido
January 2020 - Presente (4 años 11 meses)
Global PR and Communications Director
Publicis Communications
Reino Unido
June 2017 - Presente (7 años 6 meses)
Publicis Communications is the creative communications hub of Publicis Groupe, bringing together the Leo Burnett, Saatchi & Saatchi, Publicis Worldwide, BBH, Marcel, Fallon, MSLGROUP and Prodigious networks.Present in over 100 countries, Publicis Communications aims to deliver transformative work to its clients and to attract the best talents in the industry. Publicis Communications draws upon the expertise of over 30,000 employees.I lead PR and corporate communications globally for Publicis Communications agencies.
Global PR and Communications Director
Paris, Francia
August 2014 - Presente (10 años 4 meses)
Publicis Worldwide is a global creative agency providing change leadership for its clients. We believe that this era demands a combination of strategy, creativity and technology to enable our clients to Lead The Change in their own marketing transformation. We provide global solutions from brand reputation to commerce combining the MSLGROUP and Nurun networks. With over 16,000 employees in 110 countries, clients include Axa, BNP Paribas, Carrefour, Cartier, Citi, Coca-Cola, Engie, Heineken, HP, L'Oréal, LG, Luxottica, Nestlé, Orange, P&G, Pernod Ricard, Renault, Samsung, Sanofi, Seb, Siemens, Telefonica, Total and UBS. Publicis Worldwide is a part of Publicis Groupe.

www.publicis.com | @PublicisWW | https://www.facebook.com/pages/Publicis-Worldwide/205430832807607?fref=ts

I manage PR, marketing and internal communications for Publicis Worldwide on a global scale and Publicis UK agencies, including Publicis London, POKE, August, Chemistry and Vivid.
Global PR and Communications Director
Reino Unido
August 2014 - Presente (10 años 4 meses)
Publicis Worldwide is a global creative agency providing change leadership for its clients. We believe that this era demands a combination of strategy, creativity and technology to enable our clients to Lead The Change in their own marketing transformation. We provide global solutions from brand reputation to commerce combining the MSLGROUP and Nurun networks. With over 16,000 employees in 110 countries, clients include Axa, BNP Paribas, Carrefour, Cartier, Citi, Coca-Cola, Engie, Heineken, HP, L'Oréal, LG, Luxottica, Nestlé, Orange, P&G, Pernod Ricard, Renault, Samsung, Sanofi, Seb, Siemens, Telefonica, Total and UBS. Publicis Worldwide is a part of Publicis Groupe.www.publicis.com | @PublicisWW | https://www.facebook.com/pages/Publicis-Worldwide/205430832807607?fref=tsI managed PR, marketing and corporate communications for Publicis Worldwide on a global scale and Publicis UK agencies, including Publicis London and POKE.
U.K. Head of PR and Communications
Publicis Groupe
Reino Unido
June 2018 - January 2020 (1 año 7 meses)
Worldwide PR + Communications Manager
TBWA
February 2013 - August 2014 (1 año 6 meses)
• Managed communications and PR for TBWA, predominantly across TBWA\Chiat\Day NY and LA offices.
• Worked with clients including Gatorade, adidas, Nissan, beIN SPORTS, Mondelez, Kraft, Brookyln Film Festival and SouthWest Airlines.
• Generated coverage for agency and clients in Ad Age, Fast Company, Adweek, Contagious, New York Times, USA Today, Digiday, Mashable and Bloomberg Businessweek.
• Managed profiles for key management including feature pieces in shots magazine, Adweek, Ad Age, the Guardian and on Bloomberg Surveillance TV (broadcast).
• Managed PR and journalist CRM in Cannes 2013 and SXSW 2014, creating marketing materials for TBWA’s presence.
• Social media strategy for NY and LA offices. Regular contributor to global social media platforms.
• Managed TBWA's involvement throughout Advertising Week, securing sessions for TBWA spokespeople. Organised headline event with Global Creative President and Band Manager of the Rolling Stones, generating interviews and coverage in the Guardian, Digiday and Ad Age.
• Led TBWA\Chiat\Day NY events for clients, prospects and media including 'Always On' and 'The New Pop', in collaboration with Contagious, Pepsi, Perez Hilton, Cheezburger and Vice Media.
Worldwide PR + Communications Manager
Global
January 2013 - August 2014 (1 año 7 meses)
• Managed communications and PR for TBWA, predominantly across TBWA\Chiat\Day NY and LA offices.
• Worked with clients including Gatorade, adidas, Nissan, beIN SPORTS, Mondelez, Kraft, Brookyln Film Festival and SouthWest Airlines.
• Generated coverage for agency and clients in Ad Age, Fast Company, Adweek, Contagious, New York Times, USA Today, Digiday, Mashable and Bloomberg Businessweek.
• Managed profiles for key management including feature pieces in shots magazine, Adweek, Ad Age, the Guardian and on Bloomberg Surveillance TV (broadcast).
• Managed PR and journalist CRM in Cannes 2013 and SXSW 2014, creating marketing materials for TBWA’s presence.
• Social media strategy for NY and LA offices. Regular contributor to global social media platforms.
• Managed TBWA's involvement throughout Advertising Week, securing sessions for TBWA spokespeople. Organised headline event with Global Creative President and Band Manager of the Rolling Stones, generating interviews and coverage in the Guardian, Digiday and Ad Age.
• Led TBWA\Chiat\Day NY events for clients, prospects and media including 'Always On' and 'The New Pop', in collaboration with Contagious, Pepsi, Perez Hilton, Cheezburger and Vice Media.
Marketing Manager
AKQA
March 2012 - February 2013 (11 meses)
• PR and Marketing for Campaign and Adweek’s ‘Agency of the Year’.
• Launched ‘Velocity’ (book co-authored by Ajaz Ahmed, AKQA and Stefan Olander, Nike) to the media, developing launch and strategy plan. Coverage included Campaign, Contagious, Marketing, the London Evening Standard and RBS Business Sense.
• Managed PR for AKQA around the WPP acquisition.
• Managed media interviews / meet and greets in Cannes.
• Worked with clients including Nissan, Nike, Fiat and MTV to ensure maximum coverage around new work launches, particularly in the run up to Cannes.
• Launched (event planned and marketed) the first AKQA event ‘AKQA Insight’ to clients, prospects and key influencers.
Marketing Manager
London, Reino Unido
February 2012 - January 2013 (11 meses)
• PR and Marketing for Campaign and Adweek’s ‘Agency of the Year’.
• Launched ‘Velocity’ (book co-authored by Ajaz Ahmed, AKQA and Stefan Olander, Nike) to the media, developing launch and strategy plan. Coverage included Campaign, Contagious, Marketing, the London Evening Standard and RBS Business Sense.
• Managed PR for AKQA around the WPP acquisition.
• Managed media interviews / meet and greets in Cannes.
• Worked with clients including Nissan, Nike, Fiat and MTV to ensure maximum coverage around new work launches, particularly in the run up to Cannes.
• Launched (event planned and marketed) the first AKQA event ‘AKQA Insight’ to clients, prospects and key influencers.
PR & Events Manager
London, Reino Unido
May 2010 - March 2012 (1 año 10 meses)
• Worked with clients including Nissan, Müller, GAME, AKT, Skittles and adidas to maximise PR for brand campaigns.
• Secured marketing/creative trade coverage and non-trade coverage in The Times, Fast Company and London Evening Standard.
• Responsible for UK distribution of global network campaigns.
• Key TBWA media contact and responsible for all journalist CRM.
• Regular contributor to London and worldwide social media platforms.
• Organised internal and external TBWA events programme with WIRED, Karen Brady, Andy Anson, Bill Taylor, Contagious, Sony and Absolut.
• Member of TBWA Cannes team 2011, assisting in client and network facing activities and journalist CRM.
• Deputy Chairlady for the IPA events committee 2011/12.
PR & Events Manager
TBWA \ London
Reino Unido
May 2010 - February 2012 (1 año 9 meses)
• Worked with clients including Nissan, Müller, GAME, AKT, Skittles and adidas to maximise PR for brand campaigns.
• Secured marketing/creative trade coverage and non-trade coverage in The Times, Fast Company and London Evening Standard.
• Responsible for UK distribution of global network campaigns.
• Key TBWA media contact and responsible for all journalist CRM.
• Regular contributor to London and worldwide social media platforms.
• Organised internal and external TBWA events programme with WIRED, Karen Brady, Andy Anson, Bill Taylor, Contagious, Sony and Absolut.
• Member of TBWA Cannes team 2011, assisting in client and network facing activities and journalist CRM.• Deputy Chairlady for the IPA events committee 2011/12.
Marketing & PR Manager
Customer Optimisation at Black Sun Plc
October 2009 - May 2010 (7 meses)
Managed PR & Marketing for a bespoke loyalty marketing. Clients include Virgin, Barclays Premier and Vertu. Marketing efforts led to successfully converted pitches with Bluewater and Harvey Nichols.
Marketing & PR Manager
Black Sun
October 2009 - May 2010 (7 meses)
Managed PR & Marketing for a bespoke loyalty marketing. Clients include Virgin, Barclays Premier and Vertu. Marketing efforts led to successfully converted pitches with Bluewater and Harvey Nichols.
PR & Events Manager
Manchester, Reino Unido
September 2006 - September 2009 (3 años)
• Developed annual PR strategies to maximise the agency's profile in marketing and vertical sector press.
• Launched TBWA\Manchester to the media.
• Seconded to TBWA\Chiat\Day New York with Worldwide team to work on network press releases, aligning TBWA\Manchester's profile within the global network and conducted research on US retail and agency trends.
• Created an events programme at TBWA\Manchester for work and pleasure purposes, securing partnerships with Arts & Business, Selfridges, BAUER, The Future Laboratory, EMI, The Prince’s Trust, D&AD and the IPA, to hold events with: Wayne Hemingway, Paolo Nutini, John Grant, Lord David Puttnam, Eric Nicoli, Blake Chandlee and Goldfrapp.
PR & Events Manager
TBWA\MCR
Reino Unido
September 2006 - September 2009 (3 años)
• Developed annual PR strategies to maximise the agency's profile in marketing and vertical sector press.
• Launched TBWA\Manchester to the media.
• Seconded to TBWA\Chiat\Day New York with Worldwide team to work on network press releases, aligning TBWA\Manchester's profile within the global network and conducted research on US retail and agency trends.
• Created an events programme at TBWA\Manchester for work and pleasure purposes, securing partnerships with Arts & Business, Selfridges, BAUER, The Future Laboratory, EMI, The Prince’s Trust, D&AD and the IPA, to hold events with: Wayne Hemingway, Paolo Nutini, John Grant, Lord David Puttnam, Eric Nicoli, Blake Chandlee and Goldfrapp.
PR & Business Development Executive
Manchester, Reino Unido
September 2004 - September 2006 (2 años)
PR & Business Development Executive
TEQUILA\London
London, Reino Unido
September 2004 - September 2006 (2 años)
Business Development & PR Coordinator
Manchester, Reino Unido

Formación

2.1 BA, Geography

2001 - 2004 (3 años)

2.1 BA

2001 - 2004 (3 años)

1994 - 2001 (7 años)

1994 - 2001 (7 años)

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