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1
Marcus Söderlund - Perfectly Unreasonable
This Maker’s Mark installment, directed by Marcus Söderlund and produced by Academy Films, features beautiful sweeping landscapes, telling the story of a dedicated, “Perfectly Unreasonable”, Maker’s Mark drinker.
- Marca: Maker's Mark
- País: Estados Unidos
- Anunciante: Maker's Mark Distillery
| Título | Perfectly Unreasonable |
| Agencia | Carmichael Lynch |
| Campaña | Perfectly Unreasonable |
| Anunciante | Maker's Mark Distillery |
| Marca | Maker's Mark |
| Posted | Febrero 2025 |
| Sector Empresarial | Sólo para suscriptores |
| Medio | Televisión y Cine |
| Duración | |
| Realizador | M...us S�.....und Sólo para suscriptores |
| Productora | A....my F...s Sólo para suscriptores |
2
Roeland Jeangout - Hopes
Directed by Roeland Jeangout of production company Fledge.TV, “Hopes”, shows the pain of memories that could have been, with shots framed thoughtfully and skillfully.
| Título | Hopes |
| Campaña | Hopes |
| Anunciante | The Worst Girl Gang Ever Foundation |
| Marca | The WGGE Foundation |
| Posted | Febrero 2025 |
| Sector Empresarial | Sólo para suscriptores |
| Problema (Lengua original) | Sólo para suscriptores |
| Medio | Televisión |
| Duración | |
| Productor de la productora | R...nd S....rz Sólo para suscriptores |
| Productor de la productora | Di....ik Je....ut Sólo para suscriptores |
| Director de fotografía | D...d D..m Sólo para suscriptores |
| Production Art Director | R...nd S....rz Sólo para suscriptores |
| Production Art Director | Di....ik Je....ut Sólo para suscriptores |
| Montador | D...en LE....CQ Sólo para suscriptores |
| Productora | Fl.....tv Sólo para suscriptores |
| Realizador | Di....ik Je....ut Sólo para suscriptores |
| Realizador | R....nd Je....ut Sólo para suscriptores |
| Camera Assistant | J...s R...n Sólo para suscriptores |
| Camera Assistant | M..a B...di Sólo para suscriptores |
| Gaffer | G..t Mi.....ch Sólo para suscriptores |
| Grip | L...er O...n Sólo para suscriptores |
| Sound Engineer | D....ry .e C..k Sólo para suscriptores |
| Production Assistant | G...ni Ke.....ot Sólo para suscriptores |
| Montaje | P...E Sólo para suscriptores |
| Sonido | R...un Sólo para suscriptores |
| Managing Director | L..a M....ns Sólo para suscriptores |
| Compositor de música | P...r B...t Sólo para suscriptores |
| Audio Creative Director | T..n Ja.....rs Sólo para suscriptores |
| Location Scout | R...nd S....rz Sólo para suscriptores |
| Location Scout | Di....ik Je....ut Sólo para suscriptores |
| Assistant Editor | A...a Ko.....ka Sólo para suscriptores |
| Colorista | E...s Qu.....ier Sólo para suscriptores |
| Sound Designer | L..s Ov.....jns Sólo para suscriptores |
| Productor de sonido | El.....th .e W...dt Sólo para suscriptores |
3
Matt Baron - We Love LA
Out of Partizan Los Angeles, this spot for We Love LA shows the city’s sport, culture, and landscape, lit with plenty of sunshine.
- Marca: Los Angeles Tourism
- País: Estados Unidos
- Anunciante: Los Angeles Tourism & Convention Board
| Título | We Love LA |
| Agencia | Partizan Los Angeles |
| Campaña | We Love LA |
| Anunciante | Los Angeles Tourism & Convention Board |
| Marca | Los Angeles Tourism |
| Fecha de primera difusión/publicación | 2025 / 3 |
| Sector Empresarial | Destinaciones (Países y lugares) |
| Medio | Televisión |
| Duración | |
| Productora | Partizan Los Angeles |
| Director creativo | Shelley Leopold |
| Realizador | Matt Baron |
4
Elie Fahed - Recipes For Change
This charitable effort, lead by Puck, proudly features the recipes of Lebanese Women. “Recipes for Change”, the campaign out of Tres Content, directed by Elie Fahed, captures the emotions of families in need, as well as the beauty and warmth of the meals they cook.
- Marca: Puck
- País: Emiratos Árabes Unidos
- Anunciante: Arla Foods
| Título | Recipes For Change |
| Agencia | FP7 McCann |
| Campaña | Recipe For Change |
| Anunciante | Arla Foods |
| Marca | Puck |
| Fecha de primera difusión/publicación | 2025 / 3 |
| Sector Empresarial | Comida |
| Sinopsis | In the midst of a prolonged conflict that has forced countless families to flee their homes, Puck —a leading and trusted brand across the Middle East and a steadfast ally to mothers - is proud to announce Recipe for Change - a sustainable source of financial support, designed to empower and support affected Lebanese families. Recipe for Change is not just a Ramadan campaign, but an innovative economic model that transforms treasured family recipes into market-ready products that local chefs can proudly feature on their menus across the region and eventually the world. Lebanon faces one of its toughest crises, with 1.3 million people displaced—mostly mothers and children—returning to shattered homes and disrupted livelihoods. Recipe for Change offers more than a meal; it connects communities, supports affected Lebanese families and helps build sustainable futures for their families, all made possible by Puck. This Ramadan, Puck partners with esteemed global and regional restaurants, including Abdelwahab, Safadi, Habib Beirut, Kaak Al Manara, Mosaic, Karam Beirut, and Manaret Beirut in the Middle East, to feature these heartfelt dishes worldwide and connecting Lebanese expats and diners directly to the legacy of these moms. Featured recipes include Amani’s Special Spinach Fatayer, Feryal’s Special Kibbet Batata, Nada’s Special Macaroni B Crème, Viviane’s Special Mahalabia, Ibtihaj’s Special Zenkoul, and Fidaa’s Special Cheese Ma’amoul - each a cherished family tradition that tells a story of resilience and hope. By enjoying these meals, diners join a movement to rebuild lives, one recipe at a time. Each dish is served on a bespoke, AI-illustrated plate inspired by the personal journeys of the mothers behind the recipes. QR codes on the plates unlock their stories, emphasizing how every meal is an opportunity to rebuild what has been lost. In collaboration with Dubai Cares, a UAE-based global philanthropic organization recognised by the United Nations, all campaign proceeds will directly support affected Lebanese families, helping them provide for them and help rebuild their lives. |
| Medio | Case Study |
| Duración | |
| Managing Director | Tarek Ali Ahmad |
| Responsable de la creación | Federico Fanti |
| Director ejecutivo de creación | Nayaab Rais |
| Director creativo | Ivan Bormaister |
| Director creativo | Jonathan Cruz |
| Director creativo adjunto | Rob Hall |
| Director creativo adjunto | Manar Abdulla |
| Director creativo adjunto | Liam Galt |
| Director artístico | Francesco Negri |
| Director artístico | Roy Sebastian |
| PR manager | Roksar Kamal |
| Head of Strategy | Nick Salter |
| Head of Digital | Ibrahim Hasan |
| Productor ejecutivo | Amin Soltani |
| Videographer | Marcos Cardoso |
| Productora | Tres Content |
| Productor ejecutivo | Noor Noor Dagher |
| Productor | Adriana Diab |
| Productor delegado | Rytta Mezher |
| Director de producción | Elissia Chamat |
| Chief Creative Director | Paulo Tavora Engler Pinto |
| Concepción / Redacción | Shaza Yousef |
| Finalizing | Abdul Wahid |
| Finalizing | Rahim Parambayil |
| Retocador | Amit Borawake |
| Business Director | Maria Bjorkman |
| Director de cuentas | Dalia Hosny |
| Responsable de cuentas de agencia | Farah Safi |
| Ejecutivo de cuentas | Esther Sequeira |
| Strategy Director | Nadia Miranda |
| Creative Operations Manager | Cynthia Sarkis |
| Creative Operations Manager | Christina Abouzeid |
| Social Media Manager | Maria Corban |
| Productora | Craft |
| Productor | Christel Abdel Sater |
| Realizador | Elie Fahed |
| Director de fotografía | Mark Khalife |
| Gaffer | Mizyed Azrai |
| Sound Recordist | Rawad Hobeika |
| Postproducción | Whiplash |
| Director artístico | Maria Nakouzi |
| Wardrobe Stylist | Tamara Haddad |
5
Anwar Al Amin - Life in a Day: Redux
The Film Craft
The first hybrid production company in the MENA region, The Film Craft, showcases everyday happenings in Dubai through GenAI. Directed by Anwar Al Amin, this installment depicts Dubai’s rich culture and diverse ways of living.
| Título | Life in a Day: Redux |
| Agencia | The Film Craft |
| Campaña | Life in a Day: Redux |
| Anunciante | The Film Craft |
| Marca | The Film Craft |
| Fecha de primera difusión/publicación | Sólo para suscriptores |
| Sector Empresarial | Sólo para suscriptores |
| Sinopsis | Sólo para suscriptores |
| Medio | Web Film |
| Duración | |
| Productora | ..e F..m C...t Sólo para suscriptores |
| Realizador | A...r .l A..n Sólo para suscriptores |
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Architecture Plus Information (A+I)
New York, Estados Unidos
