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Reciba los últimos trabajos creativos publicados
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1
Amazon - Midnight Opus
In top spot this week is Amazon's holiday season film, that has the retailer playing a part in a beautiful gesture of thoughtfulness.
| Título | Midnight Opus |
| Agencia | Amazon |
| Campaña | Amazon's 2024 holiday campaign |
| Anunciante | Amazon |
| Marca | Amazon |
| Fecha de primera difusión/publicación | 2024 / 11 |
| Sector Empresarial | Compras en línea y comercio electrónico |
| Medio | Televisión |
| Duración | |
| Banda Sonora | What the World Needs Now Is Love |
2
USPS - Operation Santa 2024
The US Postal Service partners with ToysRUs this season to modernize and augment the magic of sending letters to Santa at Christmas! Activation through MRM.
| Título | Operation Santa 2024 |
| Agencia | MRM//McCann |
| Campaña | Operation Santa 2024 |
| Anunciante | U.S. Postal Service |
| Marca | USPS |
| Fecha de primera difusión/publicación | 2024 / 11 |
| Sector Empresarial | Correos, mensajerías y envío de mercancías |
| Medio | Case Study |
| Duración | |
| Director de cuentas | Tina Braun |
| Director creativo | Marina Beldi |
3
Tourism Authority of Thailand - Amazing Thailand: Stories From Real Travelers
Taking a short break from holiday ads .. in spot 3 this week is this immersive video for Thai tourism,that brings its own kind of magic. Creative through TBWA in Bangkok.
| Título | Amazing Thailand: Stories From Real Travelers |
| Agencia | TBWA\Juice Bangkok |
| Campaña | Amazing Thailand: Stories From Real Travelers |
| Anunciante | Tourism Authority of Thailand |
| Marca | Tourism Authority of Thailand |
| Fecha de primera difusión/publicación | 2024 / 11 |
| Sector Empresarial | Destinaciones (Países y lugares) |
| Medio | Televisión |
| Duración | |
| Chairman | Veradis Vinyaratn |
| Responsable de la creación | Nopharit Dusadeedumkoeng |
| Jefe del grupo de creación | Woottipong Lamangthong |
| Jefe del grupo de creación | Anin Sriurairatana |
| Responsable de conceptos / redactor | Yarinda Ketjumpol |
| Chief Executive Officer (CEO) | Phannika Vongsayan |
| Director artístico | Smita Tronglakkana |
| Director artístico | Koranat Chanttadilok |
| Account Management Team | Piyathida Meeklin |
| Account Management Team | Thanida Thammachaiyadet |
| Account Management Team | Mesmunin Krutjon |
| Director de proyectos | Paweena Promtong |
| Productora | Mellow Tunes Company Limited |
| Productora | Thequietlab |
| Productor | Macho Mango |
| Music Director | Siwat Homkham |
| Realizador | Rajit Saengxuto |
4
Coca-Cola - The Holiday Magic is Coming
Love it or hate it, we can't ignore it. Bringing you Coca Cola's re-imagination of its original 'Holidays are Coming' TVC, created by innovation studio Silverside AI (backed by Pereira O'Dell and Serviceplan).
| Título | The Holiday Magic is Coming |
| Agencia | Silverside AI |
| Campaña | Holidays Are Coming |
| Anunciante | Coca-Cola Company |
| Marca | Coca-Cola |
| Fecha de primera difusión/publicación | 2024 / 11 |
| Sector Empresarial | Bebidas gaseosas |
| Filosofía | Coca-Cola has embraced cutting-edge technology to reimagine its iconic “Holidays Are Coming” ad for a new era. Collaborating with studios like Secret Level, Silverside AI, and Wild Card, the brand produced three holiday commercials using generative AI. These spots retain the heart of Coca-Cola’s festive spirit, featuring snowy landscapes, festive animals, and the iconic Coca-Cola trucks, while adding a futuristic twist with AI-generated visuals, including digital actors created with permission from real likenesses. The campaign showcases how AI can accelerate production while maintaining creativity and tradition. By eliminating the need for costly live filming in snowy locations, Coca-Cola tapped into AI’s ability to create immersive, heartwarming visuals in record time. From polar bears emerging from wintry forests to the familiar sight of Santa Claus, these ads celebrate the brand’s heritage while exploring new possibilities with technology. Watch how Coca-Cola blends its timeless charm with innovative AI technology to deliver a holiday campaign like no other. |
| Medio | Televisión |
| Duración | |
| Productora | Silverside AI |
5
JD Sports - The Family Portrait
This excellent new work from Uncommon for retailer JD Sports in the UK, subtly places the brand at the heart of real families.
| Título | The Family Portrait |
| Agencia | Uncommon Creative Studio |
| Campaña | The Family Portrait |
| Anunciante | JD Sports |
| Marca | JD Sports |
| Fecha de primera difusión/publicación | 2024 / 11 |
| Sector Empresarial | Almacenes de ropa y accesorios |
| Medio | Branded Content |
| Duración | |
| Productora | Love Song |
| Realizador | Saman Aminzadeh |
| Realizador | Elliott Power |
| Production Creative Director | Daniel Wolfe |
| Montador | Fouad Gaber |
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