Título | The Race of Two Minds |
Agencia | Saatchi & Saatchi |
Campaña | #WomanKind |
Anunciante | WeightWatchers |
Marca | Weight Watchers |
Fecha de primera difusión/publicación | 2016 / 5 |
Sector Empresarial | Comida |
Filosofía | Discover more about Weight Watchers #womankind and how you can build a stronger, healthier and kinder relationship between mind and body: http://bit.ly/TwoMinds Does the right mindset really make a difference? Weight Watchers #womankind put it to the test by documenting one woman on two separate runs. One listening to a recording of her negative thoughts, and the other to her positive thoughts. Which mindset do you think will win the race? |
Medio | Televisión |
Duración | |
Productora | Rattling Stick |
Postproducción | Electric Theatre Collective |
Audio Post Production | Grand Central Recording Studios |
Director ejecutivo de creación | Ricardo Figueria |
Director creativo | Lucy Titterington |
Director creativo | Alex Sattleker |
Director creativo | Linda Weitgasser |
Responsable de conceptos / redactor | Lucy Titterington |
Responsable de conceptos / redactor | Linda Weitgasser |
Planificador de cuentas | Lisa Bowcott |
Cinematografia | Kinga Papp |
Account Handler | Sheridan Snellgrove |
Account Handler | Victoria Selley |
Productor | Michael Hanney |
Productora | The Quarry |
Realizador | Ed Morris |
Montador | Ellie Fry |
Audio Post Production | Ben Leeves |