The DNA Journey
- Marca: Momondo
- País: Dinamarca
- Anunciante: Momondo
| Título | The DNA Journey |
| Agencia | &Co. / NoA |
| Campaña | Dear mom and dad |
| Anunciante | Momondo |
| Marca | Momondo |
| Fecha de primera difusión/publicación | 2016 / 6 |
| Sector Empresarial | Agencias de viajes, mayoristas |
| Sinopsis | During this emotional film for online travel site Momondo, volunteers are asked about their national identities. The individuals consider themselves pure products of their own countries: 100% French or English, for example. The English guy admits to being suspicious of foreigners, particularly Germans. After providing saliva samples for a DNA test, the results prove that they all have a mixture of origins: the English guy even has some German in him. “There would be no such thing as extremism in the world if people knew their heritage,” says the French woman. On open world begins with an open mind. |
| Medio | Branded Content |
| Duración | |
| Productora | Bacon |
| Director creativo | Robert Cerkes |
| Responsable de conceptos / redactor | James Godfrey |
| Director de cuentas | Trine Eisinger |
| Productor de la agencia | Arlette Walsoe |
| Realizador | Jeppe Rønde |
| Director de producción | Ditte Odgaard |
| Jefe de iluminación | Aslak Lythans |
| Responsable de vestuario / estilista | Stine Gudmondsen |
| Sound Recording | Lars Gonzalez |
| Sound Designer | Kevin Koch |
| Montador | Simon Borch |
| Responsable de conceptos / redactor | Tue Rossel |
| Director de cuentas | Thomas Christenson |
| Responsable de cuentas de agencia | Marianne Louise Seirberg |
| Planificador estratégico | Ornulf Johnsen |
| Productor ejecutivo | Mette Jermiin |
| Director de fotografía | Magnus Jønck |
| Jefe de decorados | Mads Jorgensen |
| Make-Up Artist | Louise Bruun |
| Postproducción | Bacon X |
| Colorista | Hannibal Lang |
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