A mixed message for texting drivers
People who use their phones behind the wheel are urged to consider turning their lethal habit into a helpful one.
Casos de Estudio
Check out the advertising industry’s most compelling case studies, from print and digital to experiential and radio, that showcase the best cause-related ads and innovative marketing campaigns.
This deodorant campaign is the pits
When underarms become media for selling a fragrant lifestyle.
In the name of “la Rose”
The English invade a French institution for the Rugby World Cup.
The app that fights back with food
Wendy’s makes smartphone users an offer they can’t refuse.
IKEA turns real homes into billboards
The Swedish brand showed how genuine apartment dwellers are using its wares to make the most of small spaces.
Skoda hacks cars in parking lots
How the auto brand created a big campaign with very small posters.
How to make 2560 ads – for free
This radio campaign in New Zealand had almost zero production costs.
Breaking breast cancer taboo with WhatsApp
Breast Cancer Now uses storytelling to bring women together.
A new angle on art
The Leopold Museum in Vienna tilts its paintings in aid of climate change to show that a few degrees makes a difference.
Learn to sign while you snack
This tool for teaching sign language takes the biscuit.
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