Part of VCCP’s success has come from its longstanding dedication to its ten founding principles. They were established at launch to be the antithesis to all the frustrations the founders had experienced at other advertising agencies. They are VCCP's code of conduct, the contract to one another and the contract with their clients.
Brilliant ideas come from openness.
Great teams take responsibility for each other.
Be On Time
Deliver on time, or earlier.
Small motivated teams achieve the best results.
Its easy to complicate, it's difficult to simplify.
Listen to whoever wants to speak to you.
Keep open books and admit mistakes.
Take pride in the work we produce.
Delay is corrosive, energy is infectious.
VCCP have offices in multiple locations, but work as one office. It's a place where talented people collaborate, unihibted by geography.
With offices in Berlin, London, Madrid, New York, Prague, San Francisco, Singapore and Sydney, VCCP produces award-winning work for clients including O2, Shell, Major League Baseball, comparethemarket.com, easyJet, Canon, Nationwide, Domino’s and Cadbury.