| Título | Finish - 25 Litres Documentary |
| Agencia | Havas Istanbul |
| Campaña | Turkey's Water |
| Anunciante | Reckitt Benckiser |
| Marca | Reckitt Benckiser |
| Fecha de primera difusión/publicación | 2019 |
| Sector Empresarial | Productos de limpieza, jabones, detergentes |
| Sinopsis | For a country surrounded by seas, it’s unimageable that the water resources are running out. However, if we keep wasting the way we do now, Turkey will be water poor in 11 years. To make everyone aware of this problem, we shot Turkey's first docudrama with National Geographic: 25 liters. It portrayed a celebrity activist investigating and doing an experiment: Survive the day on 25 liters. His experiment was interlaced with a story from future when Istanbul faces day-zero. After the documentary, we ran our ad campaign and ask people not to pre-rinse and save 57 liters in every cycle. |
| Medio | Branded Content |
| Duración | |
| Productora | National Geographic Turkey |
| Productora | Circus |
| Productora | Contentine |
| Productora | Cornerman |
| PR Agency | Sobraz |
| Productora | DEPOfilm |
| Director ejecutivo de creación | Ergin Binyildiz |
| Director creativo | Yavuzhan Gel |
| Director artístico | Hasan Yildirim |
| Director artístico | Ekrem Ertürk Düzel |
| Director artístico | Melike Erdemir |
| Responsable de conceptos / redactor | Omer Ceran |
| Responsable de conceptos / redactor | Benan Aka Öztürk |
| Director de cuentas | Berk Yılmaz |
| Director de cuentas | Hare Lilya Ganiç |
| Director de cuentas | İrem Pusal |
| Director medios comunicación | Didem Demiralp |
| Director medios comunicación | Nevin Nebioğlu |
| Strategist | Ayça Çınar |
| PR Director | Canan Emon |
| Producción | Ender Sevim |
| Realizador | Serdar Donmez |
| Director de fotografía | Michel Dierickx |
| Screenwriter | Melih Özyılmaz |
| Productor de la agencia | Sıla Salgın |
| Productor de la agencia | Gözde Bilir |
| Social Media Team | Serpil Şahin |
| Social Media Team | Ece Özmet İşsever |
| Social Media Team | Elif Deniz Yalçın |