| Título | Venezuela - Speech |
| Agencia | INNOCEAN Europe |
| Campaña | The First Speech |
| Anunciante | Reporters Without Borders |
| Marca | Reporters Without Borders Germany |
| Fecha de primera difusión/publicación | 2024 / 4 |
| Sector Empresarial | Instituciones/Organizaciones no gubernamentales |
| Sinopsis | Situation:Reporters Without Borders Germany wanted to mark their 30th anniversary with a campaign that celebrates their dedication to holding accountable those who oppose democracy and the free press. In a year when democracy faces its toughest challenge in history, with over half of the world’s population heading to the polls, we joined forces to send a warning: “Trust the free press. Not pretty words.”Brief:How can we remind people that democracy, in its most challenging year ever, is fragile and cannot be taken for granted?Objectives:Create awareness about how the free press is a crucial part of any democracy.Remind people to not fall for pretty words from politicians.Gather donations for Reporters Without Borders Germany during its 30th year anniversary. |
| Medio | Prensa y publicaciones |
| Media Partner | Havas Germany |
| Media Partner | Havas Germany |
| Media Partner | Havas Milan |
| Motion/Design | Carlos Suárez |
| Director ejecutivo de creación | Ricardo Wolff |
| Productor | Fabian Barz |
| Responsable de la producción | Fabian Barz |
| Productor ejecutivo | Moritz Merkel |
| Responsable de la creación | Gabriel Mattar |
| Managing Director | Justin Stiebel |
| Sound Engineer | Marius Wiechmann |
| Productor ejecutivo | Uta Wittchen |
| Responsable de conceptos / redactor | Juan Andrés Kebork |
| Strategist | Odile Breffa |
| Realizador | Giordano Maestrelli |
| Color Grade Artist | Joseph Bicknell |
| Director de fotografía | Konrad Losch |
| Supervisor de arte | Maso Correa Heck |
| Productor ejecutivo | Florian Hülbig |
| Montador | Simon Klinkertz |
| Associate Design Director | William Cega |
| Media Manager | Maja Lah |
| Post-production Producer | Jan Scholz |
| Strategy Director | Jörn Ballentin |
| Director artístico | Leon Celay |
| Motion/Design | Alexander Aleksidze |
| Productor | Melody Micmacher |
| Managing Partner | Michele Gentile |
| Publishing Director | Lena Aust |
| Planner Publishing | Melissa Schwab |
| Música | Studio Funk |
| Producción | Stink Films |
| Música | Team Satelite |
| Producción | Studio Funk, Berlin |