| Título | Crocodile Free (Film Case) |
| Agencia | BETC Paris |
| Campaña | Crocodile Free |
| Anunciante | Lacoste |
| Marca | Lacoste / IUCN |
| Fecha de primera difusión/publicación | 2019 |
| Sector Empresarial | Ropa, moda y calzado |
| Sinopsis | For the second year of its partnership with the International Union for Conservation of Nature (IUCN), Lacoste pushed its engagement for wildlife even further. Its iconic crocodile left its usual spots to ten threatened species in every square foot of Lacoste’s main stores in the world. All Lacoste communication and social platforms also became “Crocodile-Free”. All profits from this day helped IUCN’s efforts to conserve threatened wildlife. |
| Medio | Case Study |
| Duración | |
| Account Management | Bertille Toledano |
| Account Management | Fanny Buisseret |
| Account Management | Charlotte Seillier |
| Account Management | Suzy Morin |
| Director ejecutivo de creación | Rémi Babinet |
| Director creativo | Antoine Choque |
| Director artístico | Jonathan Baudet-Botella |
| Responsable de conceptos / redactor | Olivier Aumard |
| Music Creative Director | Christophe Caurret |
| Director artístico adjunto | Benoît Ferran |
| Director artístico adjunto | Jessica Fecteau |
| MOTION DESIGN | Olivier Kharon |
| Post-production Supervisor | Anne-Sophie Touveron |
| Productora | General Pop |
| Producción de sonido | GUM – Green United Music |
| Head of Strategy | Lennie Stern |
| Head of Activation & Strategy | Julien Leveque |