2018 Cannes Lions International Festival of Creativity Award Winners

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2018 Cannes Lions International Festival of Creativity - Grand Prix - Data / Insight
Mobile

Corruption Detector

AGENCIA: Grey Brasil
MARCA: Vigie Aqui
CATEGORíA: Data / Insight
PREMIO: Grand Prix
ANUNCIANTE: Reclame AQUI

2018 Cannes Lions International Festival of Creativity - Grand Prix - Single Country Creative Effectiveness
Creative Effectiveness

Savlon Healthy Hands Chalk Sticks

AGENCIA: Ogilvy India
MARCA: Salvon
CATEGORíA: Single Country Creative Effectiveness
PREMIO: Grand Prix
ANUNCIANTE: ITC

2018 Cannes Lions International Festival of Creativity - Grand Prix - Online: Fiction
Entertainment

Evert_45

AGENCIA: N=5
MARCA: KPN Mobile
CATEGORíA: Online: Fiction
PREMIO: Grand Prix
ANUNCIANTE: KPN Telecom

2018 Cannes Lions International Festival of Creativity - Grand Prix - Corporate Social Responsibility (CSR) / Corporate Image
Film

The Talk

AGENCIA: BBDO New York
MARCA: Procter & Gamble
CATEGORíA: Corporate Social Responsibility (CSR) / Corporate Image
PREMIO: Grand Prix
ANUNCIANTE: Procter & Gamble

2018 Cannes Lions International Festival of Creativity - Grand Prix - Customer Retail / In-store Experience
Brand Experience & Activation

Today at apple

MARCA: Apple
CATEGORíA: Customer Retail / In-store Experience
PREMIO: Grand Prix
ANUNCIANTE: Apple Inc.

2018 Cannes Lions International Festival of Creativity - Grand Prix - Other FMCG
Film

It's Yet Another Tide Ad

AGENCIA: Saatchi & Saatchi NY
MARCA: Procter & Gamble - Tide
CATEGORíA: Other FMCG
PREMIO: Grand Prix
ANUNCIANTE: Procter & Gamble

2018 Cannes Lions International Festival of Creativity - Grand Prix - Other FMCG
Film

It's Another Tide Ad

AGENCIA: Saatchi & Saatchi NY
MARCA: Procter & Gamble - Tide
CATEGORíA: Other FMCG
PREMIO: Grand Prix
ANUNCIANTE: Procter & Gamble

2018 Cannes Lions International Festival of Creativity - Grand Prix - Other FMCG
Film

It's a Tide Ad

AGENCIA: Saatchi & Saatchi NY
MARCA: Tide
CATEGORíA: Other FMCG
PREMIO: Grand Prix
ANUNCIANTE: Procter & Gamble

2018 Cannes Lions International Festival of Creativity - Grand Prix - Other FMCG
Film

It's Yet Another Tide Ad Again

AGENCIA: Saatchi & Saatchi NY
MARCA: Procter & Gamble - Tide
CATEGORíA: Other FMCG
PREMIO: Grand Prix
ANUNCIANTE: Procter & Gamble

2018 Cannes Lions International Festival of Creativity - Grand Prix - Media\ Entertainment
Creative eCommerce

Xbox Design Lab Originals: The Fanchise Model

AGENCIA: McCann London
MARCA: Microsoft
CATEGORíA: Media\ Entertainment
PREMIO: Grand Prix
ANUNCIANTE: Microsoft

2018 Cannes Lions International Festival of Creativity - Grand Prix - Sustainable Cities and Communities
Sustainable Development Goals

The Palau Pledge

AGENCIA: Host Havas
MARCA: Palau Legacy Project
CATEGORíA: Sustainable Cities and Communities
PREMIO: Grand Prix
ANUNCIANTE: Palau Legacy Project

2018 Cannes Lions International Festival of Creativity - Grand Prix - Travel
Direct

Palau Pledge

AGENCIA: Host Havas
MARCA: Palau Legacy Project
CATEGORíA: Travel
PREMIO: Grand Prix
ANUNCIANTE: Palau Legacy Project

2018 Cannes Lions International Festival of Creativity - Grand Prix - Sustainable Cities and Communities
Sustainable Development Goals

Palau Pledge

AGENCIA: Host Havas
MARCA: Palau Legacy Project
CATEGORíA: Sustainable Cities and Communities
PREMIO: Grand Prix
ANUNCIANTE: Palau Legacy Project

2018 Cannes Lions International Festival of Creativity - Grand Prix - Titanium
Titanium

The Palau Pledge

AGENCIA: Host Havas
MARCA: Palau Legacy Project
CATEGORíA: Titanium
PREMIO: Grand Prix
ANUNCIANTE: Palau Legacy Project

2018 Cannes Lions International Festival of Creativity - Grand Prix - Social Impact
Product Design

Creating the largest clean energy user base in history

AGENCIA: Ogilvy & Mather
MARCA: Kingo
CATEGORíA: Social Impact
PREMIO: Grand Prix
ANUNCIANTE: Kingo

2018 Cannes Lions International Festival of Creativity - Grand Prix - Direction
Film Craft

Hope

AGENCIA: Blur FILMS
MARCA: ICRC
CATEGORíA: Direction
PREMIO: Grand Prix
ANUNCIANTE: SRA.Rushmore

2018 Cannes Lions International Festival of Creativity - Grand Prix Campaign - Billboards: Sectors : Retail
Outdoor

Follow The Arches - Next Exit

AGENCIA: Cossette
MARCA: McDonald's
CATEGORíA: Billboards: Sectors : Retail
PREMIO: Grand Prix Campaign
ANUNCIANTE: McDonald's

2018 Cannes Lions International Festival of Creativity - Grand Prix Campaign - Billboards: Sectors : Retail
Outdoor

Follow The Arches

AGENCIA: Cossette
MARCA: McDonald's
CATEGORíA: Billboards: Sectors : Retail
PREMIO: Grand Prix Campaign
ANUNCIANTE: McDonald's

2018 Cannes Lions International Festival of Creativity - Grand Prix - Excellence in Music Video
Entertainment for Music

Smile

AGENCIA: Smuggler
MARCA: JAY-Z
CATEGORíA: Excellence in Music Video
PREMIO: Grand Prix
ANUNCIANTE: JAY-Z

2018 Cannes Lions International Festival of Creativity - Grand Prix
Print & Publishing

Tagwords (Film Case)

AGENCIA: Africa
MARCA: Budweiser
PREMIO: Grand Prix
ANUNCIANTE: AB Inbev