Título | McDonald's Still My Little Girl |
Agencia | Leo Burnett Taiwan |
Campaña | Still My Little Girl |
Marca | McDonald's |
Fecha de primera difusión/publicación | 2019 / 5 |
Producto | McDonald's |
Sinopsis | We choose a single-parent father story with a slightly sensitive topic of the first period. The video was placed on YouTube on May 5th, mother’s day to join a conversation about single-parent fathers also receiving praise on mother’s day. We developed this "Feel-good moments" theme to showcase the memorable moments of loved ones connecting over a good meal. |
Duración | |
Responsable de la creación | Murphy Chou |
Socio creativo | Jin Yang |
Responsable de conceptos / redactor | Murphy Chou |
Responsable de conceptos / redactor | Jin Yang |
Responsable de conceptos / redactor | Chiahan Chen |
Director artístico | Nana Tsai |
Chief Strategy Officer | Leslie Chang |
Business Director | Ruby Shen |
Productor de la agencia | Evans Kao |
Realizador | Maisy Choi |
Productora | Milk n Honey Films |
Chief Creative Officer | Murphy Chou |
Creative Partner | Jin Yang |
Copywriter | Murphy Chou, Jin Yang, Chiahan Chen |
Art Director | Nana Tsai |
Chief Strategy Officer | Leslie Chang |
Business Director | Ruby Shen |
Agency Producer | Evans Kao |
Director | Maisy Choi |
Production House | Milk n Honey Films |