Título | Sprite Anti-bullying Rap Label |
Agencia | Saatchi & Saatchi Ukraine |
Campaña | Anti-Bullying Rap label |
Anunciante | The Coca-Cola Company |
Marca | Sprite |
Fecha de primera difusión/publicación | 2019 / 8 |
Producto | Sprite |
Sinopsis | Sprite needs to inspire teens to stay fresh in the face of haters, but we are lack of street credibility. We decided not to act like a Brand. We started to act like a rap-label by signing local rap queen Alyona Alyona and started to produce music. |
Duración | |
Creative Director | Kosta Schneider |
Associate creative director | Sergey Beloshitskiy |
Art-Director | Illya Bondar |
Motion Designer | Iryna Kutsman |
Account Director | Aliona Novikova |
Senior account manager | Marina Kondriyanenko |