Hayward Stadium - "Hurdler" by PHNX Awards 2022
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| Título | Hurdler |
| Agencia | Wieden + Kennedy Amsterdam |
| Campaña | Magic |
| Anunciante | Hayward Magic |
| Marca | Hayward Stadium |
| Fecha de primera difusión/publicación | 2021 / 6 |
| Sector Empresarial | Cultura, ocio y deporte |
| Sinopsis | The film takes place during a hurdling competition at the famed Hayward Stadium with a focus on one ace hurdler as he puts on a gutsy performance while being cheered on, making 'Hayward Magic' come to life. As the audience watches on, they see him passing the iconic Hayward Field tower, unable to stop, as the spot follows the hurdler through the four seasons. In the process, he overcomes everything in his way. Released to inspire a new generation of Track & Field stars, the project was produced in only a handful of weeks and created with 24 frames per second – a rare feat in stop-motion animation - resulting in a precise reproduction of the distinctive techniques and movements of high-level hurdling. |
| Medio | Web Film |
| Duración | |
| Producción | PSYOP |
| Producción | WIZZ Paris |
| Diseño imagen | WIZZ Paris |
| Realizador | Victor Haegelin |
| Productor ejecutivo | Andrew Linsk |
| Productor | Michael Neithardt |
| Productor | Amanda Stubbs |
| Diseño imagen | Julien Jourdain De Muizon |
| Director de fotografía | Jeremy Lesquenner |
| Client | Hayward Magic |
| Agency | Wieden+Kennedy |
| Production | Psyop & WIZZ |
| Animation | WIZZ |
| Director | Victor Haegelin |
| Executive Producer | Andrew Linsk |
| Sr Producer | Michael Neithardt |
| Sr Producer (Wizz) | Amanda Stubbs |
| Animator | Julien Jourdain |
| DOP | Jeremy Lesquenner |
| Set design team | Géraldine Stivet, Bertrand Leclerc, Tifenn Danion, Kenza Mekiri |
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