| Título | Play By Your Own Rules! |
| Agencia | Y&R Brisbane |
| Campaña | Play By Your Own Rules! |
| Anunciante | The Lott |
| Marca | Powerball |
| Fecha de primera difusión/publicación | 2018 / 5 |
| Sector Empresarial | Lotería y juegos de azar |
| Filosofía | Powerball is urging Australians to play by their own rules on a new campaign for the lottery. The campaign sees people enjoying a Great Gatsby-style party, ‘The Power Ball’ where anything goes. The party-goers are all Powerball winners from different walks of life who are celebrating their win in unique ways. The campaign is running across TV, cinema, social, digital and outdoor channels |
| Medio | Televisión y Cine |
| Duración | |
| Production | Photoplay Films |
| General Manager Marketing | Andrew Shepherd |
| Brand Portfolio Manager | Ben Johnson |
| Brand Manager | Gina Gilmore |
| Responsable de la creación | Paul Nagy |
| Director ejecutivo de creación | Brendan Greaney |
| Creative | Shaun Egan |
| Creative | Sam Boyd |
| Creative | Chelsea Parks |
| Head of Strategy | Andrew Kolb |
| Client Service Director | Jo Millington |
| Business Director | Lucy Flower |
| Responsable de cuentas de agencia | Vanessa van Dalsen |
| Producer | Ann Reilly |
| Producer | Kohbe Vela |
| Montador | Griffin Englander |
| Productor digital | Karolina Sikorsky |
| Digital Developer | Anthony Collins |
| Animator | Anthony Collins |
| Retoucher | John Shard |
| Finished Artist | John Shard |
| Director | Lance Kelleher |
| Producer | Emma Thompson |
| Editor | Rohan Zerna |
| Post Production | Cutting Edge |
| Productor ejecutivo | Trelise Blade |
| Visual Effects | Steve Leacy |
| Visual Effects | Glenn Cone |
| Colourist | Justin McDonald |
| Sound Design | Mike Lange |
| Music | Level Two Music |
| Artist | Cajo |
| Track | Fancy Shoes |
| Photographer | Damien Bredberg |