Título | iFreeze, iSave |
Agencia | Havas London |
Campaña | iFreeze, iSave |
Anunciante | Birds Eye |
Marca | BirdsEye |
Fecha de primera difusión/publicación | 2015 / 4 |
Sector Empresarial | Alimentos congelados |
Sinopsis | The TV ad shows a young woman throwing away a fifth of all her fresh food shopping, illustrating the statistic that 20% of food is wasted in the UK every month. This amounts to £60 for the average family, in response to which the ad goes on to reference the iFreeze, iSave campaign and frozen food as an alternative. |
Medio | Televisión |
Duración | |
Empresa de creación sonora | Grand Central Recording Studios |
Director creativo | Russ Schaller |
Director de publicidad | Andy Weston-Webb |
Director artístico | Andy Preston |
Responsable de conceptos / redactor | Joe Williams |
Productor de la agencia | Sam Myers |
Realizador | Ben Gregor |
Productora | Knucklehead |
Productor | Sam Myers |
Montaje | Ten Tree |
Postproducción | The Mill London |