| Título | Pieces |
| Agencia | Doner |
| Campaña | Toughest - Casio Electronics |
| Anunciante | Casio Electronics |
| Marca | G-Shock |
| Posted | Junio 2000 |
| Producto | Watches |
| Sector Empresarial | Relojes |
| Lema | The Toughest Watch of all Time |
| Sinopsis | An image of a G-Shock watch taken apart & laid out so that each component is clearly visible. Full explanatory text with the headline The only time youll see a G-shock in pieces. G-shock. The toughest watch of all time. |
| Medio | Billboard |
| Mercado | Reino Unido |
| Director creativo | Paul Cardwell |
| Responsable de conceptos / redactor | John Long |
| Director artístico | Pat Thomas |
| Fotógrafo | Piet Johnson |
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