Título | Crash Helmet |
Agencia | Saatchi & Saatchi |
Campaña | Crest Masks - Procter & Gamble |
Anunciante | Procter & Gamble |
Marca | Crest Toothpaste |
Fecha de primera difusión/publicación | 2006 / 3 |
Producto | Crest Toothpaste |
Sector Empresarial | Higiene bucal |
Lema | Sow them off |
Sinopsis | Smiles cut into different masks illustrate how the wearers simply cannot resist showing off their brilliant smile, thanks to Crest Toothpaste. |
Medio | Publicidad en periódicos |
Mercado | Reino Unido |
Director creativo | Tony Granger |
Responsable de conceptos / redactor | Howard Green |
Other | Carrie Hards |
RETOUCHING | Actis London |
ART BUYER | Kate Mahon |
Other | Tim Quest |
MODEL MAKER | John Steed |
Fotógrafo | Jenny Van Sommers |
Director artístico | Pablo Videla |