| Título | McMuffin Bacon & Egg |
| Agencia |
Leo Burnett Germany
|
| Campaña |
McClocks
|
| Anunciante |
McDonald's
|
| Marca |
McDonald's
|
| Fecha de primera difusión/publicación |
2018 / 12
|
| Sector Empresarial | Restaurantes y comida rápida
|
| Filosofía | Recently in Germany more and more McDonald’s restaurants started to stay open until late/or started to work 24Hours. In order to advertise that, Mcdonald’s launched a new print/OOH starting November/2018. Playing around with clock watch faces as it’s source of inspiration, Leo Burnett /Thjnk achieved a very unique result: displaying a long range of products using only minimalist design, McDonald’s proves once again why every time is a good time to visit their restaurants and enjoy a good Big Mac, Fries or even a McMuffin or a Chocolate Sundae. Print advertisement created by Leo Burnett, Germany for McDonald's, within the category: Food. |
| Medio |
Prensa y publicaciones
|
| Responsable de la creación |
Andreas Pauli
|
| Responsable de la creación |
Armin Jochum
|
| Director ejecutivo de creación |
Jörg Hoffmann
|
| Creative Director |
Florian Fehre
|
| Lead Creative |
Gustavo Nardini
|
| Art Director / Illustrator |
Gustavo Nardini
|
| Art Director / Illustrator |
Marco Sodano
|
| Account |
Netti Weber
|
