Título | Rise |
Agencia | Y&R Cape Town |
Campaña | Rise |
Anunciante | Skyy Spirits |
Marca | Skyy Vodka |
Fecha de primera difusión/publicación | 2013 / 1 |
Sector Empresarial | Whisky, ginebra, vodka? |
Lema | Life in the Skyy |
Sinopsis | Egg Films’ Jason Fialkov directed Rise, the new Skyy Vodka commercial conceived by Young & Rubicam’s chief creative officer Graham Lang and creative director Nkanyezi Masango. Taking a music video approach, Jason created a seductive rooftop party full of surreal luster. To escape the rain, the penthouse just rises above the clouds, thanks to some seamless CGI work from BlackGinger. The commercial is driven by an original composition from Pulse Music New York, who’ve worked with the likes of Mary J. Blige and Britney Spears. It’s shot by Peter Tischauser, styled by Elaine Jeacocks, and edited by Matthew Swanepoel at Priest. Jason has now been tasked with finding the venue for Egg Films’ Loeries party later this year. |
Medio | Televisión |
Duración | |
Banda Sonora | Pulse Music New York |
Más información | www.eggfilms.tv |
Jefe del grupo de creación | Nkanyezi Masango |
Responsable de la creación | Graham Lang |
Productor de la agencia | Mthuli Bam |
Productor ejecutivo | Kerry Hosford |
Productor de la productora | Margie McMahon |
Director de fotografía | Peter Tischauser |
Realizador | Jason Fialkov |