Título | In-Laws |
Agencia | McCann London |
Campaña | Latin Spirit in Everyone - Bacardi |
Anunciante | Bacardi-Martini |
Marca | Bacardi Breezer |
Fecha de primera difusión/publicación | 2000 / 8 |
Sector Empresarial | Bebidas alcohólicas |
Sinopsis | A sheepish looking girl is being interrogated by her boyfriend's mother meanwhile we are given glimpses of her true wild, latin spirit. |
Filosofía | Dramatise the quality of Bacardi Breezer through scenarios that demonstate that beneath an apparently harmless exterior lies real latin spirit. |
Problema | Build awareness amongst 18-24 year old consumers. |
Medio | Televisión |
Duración | |
Mercado | Reino Unido |
Director creativo | Luke White |
Responsable de conceptos / redactor | Colin Selikow |
Director artístico | Bill Thompson |
Productor de la agencia | Petrina Kilby |
Realizador | Howard Greenhalgh |
Productora | Goldman Films |