| Título | What To Say To A Woman Who Wants To Undertake A Job That's Commonly Considered To Be Better Suited To A Man. |
| Agencia | Saatchi & Saatchi New Zealand |
| Campaña | How Unconscious Is Your Bias? |
| Anunciante | Global Women |
| Marca | Global Women |
| Fecha de primera difusión/publicación | 2019 |
| Sector Empresarial | Instituciones/Organizaciones no gubernamentales |
| Filosofía | A campaign to bring unconscious bias into the public consciousness. On International Women’s Day 2019, Champions for Change – an organisation made up of the Chairs and CEOs of leading New Zealand businesses set out to tackle gender imbalance in the workplace, by showing overcoming our unconscious bias is as easy as removing gender from the equation. This suite of tongue-in-check how-to films were created to demonstrate how easy it actually is to navigate the seemingly complex world of gender equality. |
| Medio | Web Film |
| Duración | |
| Head of Content | Amanda Chambers |
| Responsable de la creación | Toby Talbot |
| Illustrator | Lorenz Perry |
| Director creativo | Kristal Knight |
| Director creativo | Jordan Sky |
| Account Director | Kate Gyde |
| Producer | Fern Holloway |
| Managing Director | Paul Wilson |
| Managing Director | Katie Millington |
| Head of Activation & PR | Isobel Kerr-Newell |
| PR | Alice Mckay |
| Finished Artist | Shane Kelly |
| Finished Artist | Nina Weil |
| Digital producer | Celine Giovanni |
| Editor | Zayd Nasir |
| Montador | Alex O'Shaugnessy |
| Director | Corey Chalmers |
| Assistant Producer | Jessica Robins |
| Production Company | Eight |
| Sound Design | Franklin Road |
| Sound Design | Craig Perry |
| Chief Executive Officer | Miranda Burton |
| Chief Executive Officer | Alistar Jamison |
| Communication Manager | Annabel Coxon |
| Programme Manager | Aleisha Coote |
| Media Planner | Nick Hawkins |
| Director de producción | Emily Thompson |
| Production Coordinator | Antalya Atkinson |
| Runner | Sophie Hambleton |
| Assistant Director | Louise Spraggon |
| Director of Photography | Meg White |
| Camera Assistant | Richard Elworthy |
| Colorista | Pete Richie |
| Digital Imaging Technician | Nathan Dunlop |
| Grip | Karl Saunders |
| Grip | Ben Granger |
| Director artístico | Angus Kerr |
| Wardrobe Stylist | Tinielle Kerwin |
| Hair & Make-Up Designer | Vada Leo |
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