Título | Bull Terrier |
Agencia | adam&eveDDB |
Campaña | The New Breed |
Anunciante | Harvey Nichols |
Marca | Harvey Nichols |
Posted | Febrero 2014 |
Sector Empresarial | Grandes almacenes, supermercados |
Sinopsis | Their "New Fashion Designers" line |
Filosofía | Bull Terrier: This campaign plays on the fashion cliché of dogs in handbags. Replacing Chihuahuas and Shih Tzus, traditionally favoured by the likes of Paris Hilton, with Bulldogs and Pit Bulls to reflect a ‘new breed’ of more accessible fashion. |
Medio | Exterior |
Responsable de conceptos / redactor | Matt Gay |
Responsable de conceptos / redactor | John Long |
Responsable de conceptos / redactor | Sigrid Egedal |
Responsable de conceptos / redactor | Oli Rimoldi |
Director artístico | Matt Gay |
Director artístico | John Long |
Director artístico | Sigrid Egedal |
Director artístico | Oli Rimoldi |
Fotógrafo | Miles Aldridge |
Productor de la agencia | Kirsty Harris |
Director ejecutivo de creación | Ben Priest |
Director ejecutivo de creación | Ben Tollett |
Director ejecutivo de creación | Emer Stamp |
Joint Head of Design | Peter Mould |
Head of Print | Daniel Moorey |