Walter Becker
Retocador at HOY by Havas
Buenos Aires, Argentina
TítuloAirplane
Agencia
Campaña “Seeing what you didn't see before”
Anunciante Newsan
Marca JVC
PostedOctubre 2021
Sector Empresarial Televisión, alta fidelidad, video, equipo de música y accesorios
Lema Seeing what you didn't see before
Sinopsis The campaign, made up of 4 print pieces corresponds to the brand's 50 ’4K Led TV line and manages to generate a parallel between those things that we did not see before, that we did not realize and that now, luckily, we do see and notice; appealing to the high quality of definition of the product that allows us to see even the smallest detail.
Filosofía The campaign, made up of 4 print pieces corresponds to the brand's 50 ’4K Led TV line and manages to generate a parallel between those things that we did not see before, that we did not realize and that now, luckily, we do see and notice; appealing to the high quality of definition of the product that allows us to see even the smallest detail.
Medio Publicidad en revistas
Responsable de la creación
Director creativo
Director creativo
Retouch Artist

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