| Título | Show Us Your Pizza |
| Agencia |
CP+B
|
| Campaña |
Show Us Your Pizza
|
| Anunciante |
Domino's Pizza
|
| Marca |
Domino's Pizza
|
| Posted | Julio 2011 |
| Sector Empresarial | Comida
|
| Lema | What You See Is What We Give |
| Filosofía | For years food companies have been doing some pretty crazy things to make their food look good in ads. In fact, an entire industry exists around making food look better than it does when it's on your kitchen table. The problem is none of the food styling, professional lighting, or other tricks do anything to make the food actually taste better. Domino's, on the other hand, had done something to make their food taste better by completely revamping their pizza recipe. And this pizza was good enough to stand on its own. So Domino's decided to buck the food photography trend and promised to shoot their pizzas just the way they come out of the oven. And they asked their customers to help. |
| Medio |
Interactivo
|
| Director del grupo de creación |
Tony Calcao
|
| Director creativo |
Craig Miller
|
| Director creativo |
John Kieselhorst
|
| Director creativo adjunto |
Andrew Lincoln
|
| Director creativo adjunto |
Matt Talbot
|
| Responsable de la creación |
Rob Reilly
|
| Responsable de la creación |
Andrew Keller
|
| Responsable de la creación |
Jeff Benjamin
|
