David Lubars
Chief Creative Officer BBDO Worldwide at BBDO Worldwide
New York, Estados Unidos
TítuloDid You Know
Agencia
Campaña Did You Know
Anunciante Mattel, Inc.
Marca Barbie
Fecha de primera difusión/publicación
Sector Empresarial Juguetes y juegos
Filosofía In honor of International Women’s Day, Barbie is introducing their “Shero” Collection of dolls on March 8. Likenesses include Nicola Adams, Bindi Irwin, Misty Copeland and Ibtihaj Mohammed. The spot highlights statistics for gender inequality in the workplace with a charming and persuasive delivery by a group of young girls despairing over a lack of female role models.
Medio Televisión y Cine
Duración
Chief Creative Officer
Director ejecutivo de creación
Director ejecutivo de creación
ACD
ACD
AD
Responsable de conceptos / redactor
Responsable de conceptos / redactor
Director artístico
Director Of Integrated Production
Producer
Montador
Editorial Company
Productora
Director
Executive Producer

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