Jiffy Lube - "Around Every Corner "

JWT Atlanta

JWT Atlanta Atlanta, Estados Unidos

9604

Marca: Jiffy Lube
País: Estados Unidos

Anunciante: Jiffy Lube

Título	Around Every Corner
Agencia	JWT Atlanta
Campaña	Every Corner
Anunciante	Jiffy Lube
Marca	Jiffy Lube
Fecha de primera difusión/publicación	2015 / 3
Sector Empresarial	Garajes, gasolineras
Lema	Leave worries behind
Sinopsis	Jiffy Lube released new creative today titled, “Every Corner” – an extension of its successful 2014 campaign, “Give it to you straight”. Created by J. Walter Thompson Atlanta, the work highlights the accessibility and transparency of Jiffy Lube, and includes television, radio, digital, social and OOH elements.
Filosofía	The “Every Corner” TV spot was directed by Joaquin Baca-Asay and uniquely filmed in one continuous take to produce the fluent look-and-feel of the spot. The commercial shines a light on the thorough checklist every highly trained technician completes while performing preventive maintenance on a vehicle. "Every Corner" reinforces the expertise and accessibility of Jiffy Lube and its highly trained technicians that help customers Leave Worry Behind with fast, convenient services and award winning training. Customers can rest assured there is accessible Jiffy Lube expertise around every corner.
Medio	Televisión
Duración	30 seconds
President & Chief Creative Officer	Perry Fair
Director ejecutivo de creación	Jeremy Jones
Director creativo adjunto	Jeff Hampton
Responsable de conceptos / redactor	Jeff Hampton
Director creativo adjunto	Derek Kirkman
Director artístico	Derek Kirkman
Senior Copywriter	Troy Leyenaar
Director of Integrated Production	Peter Blitzer
Senior Integrated Producer	Erika Tribble
Senior Planner	Kyle Lusk
Group Account Director	Chris Hooper
Director de cuentas	Shane Haney
Jefe de cuentas	Brittany Robinson
Assistant Account Executive	Annabel Lyon
Media Agency	Mindshare
Productora	Morton Jankel Zander (MJZ)
Director (MJZ)	Joaquin Baca-Asay
Producer (MJZ)	Lalou Dammond
Executive Producer (MJZ)	Emma Wilcockson