Título | Teradata |
Título (Lengua original) | Tom's Market |
Agencia | J. Walter Thompson Technology |
Campaña | Tekken |
Anunciante | NCR |
Marca | Teradata |
Posted | Abril 2001 |
Producto | Teradata Solutions |
Sector Empresarial | ISP comercial, servicios e ingeniería informatica |
Sinopsis | Tom walks into a store and they have all the products he personally likes, as the same with Lisa etc. etc. |
Filosofía | Develop an international TV campaign demonstrating in a unique way the merits of knowing your customer. |
Problema | How do we demonstrate that you can really know your customer. |
Medio | Televisión |
Mercado | Japón |
Director creativo | Marlin Neufeld |
Responsable de conceptos / redactor | Jeff Perry |
Director artístico | Marlin Neufeld |
Productor de la agencia | Linda Areft |
Realizador | Brian Aldrich |
Actor /Celebridad | Hunter Bodin |
Director de fotografía | Andrzej Sekula |
Productora | Coppos Films |