| Título | MOTION |
| Agencia | Curtis Birch, Inc. |
| Campaña | MOTION |
| Anunciante | Thor MX |
| Marca | Thor |
| Posted | Enero 2007 |
| Producto | Motocross Gear and Apparel |
| Sector Empresarial | Prendas deportivas |
| Lema | Moto in Motion |
| Sinopsis | The spot showcases all disciplines of the sport of motocross - motocross, supercross, supermoto and freestyle - in the most visually arresting way imaginable. The spot dramatically showcases the dyamic nature of all aspects of the sport and brings the brand's "moto in motion" tagline to life. |
| Problema | We were required to feature four of the top riders in the world in the spot. Fans of the sport have been innundated with highlight footage of these same riders. Our problem to solve was this: how do we showcase this same action in a way that has never been seen before? |
| Medio | Televisión |
| Duración | |
| Mercado | Canadá, Estados Unidos |
| Director ejecutivo de creación | Jim Gallagher |
| Animation Director | Pasha Ivanov |
| Realizador | Richard Yelland |
| Responsable de conceptos / redactor | Richard Yelland |
| Diseñador gráfico | Cadin Batrack |
| Director artístico | Pasha Ivanov |
| Productora | Sputnik Studio |
| Animation Effects | Sputnik Studio |
| Postproducción | Sputnik Studio |
| Montaje | Sputnik Studio |