Título | Tesco – "Invisible Stories" |
Agencia | BBH |
Campaña | Invisible Stories |
Anunciante | Tesco |
Marca | Tesco |
Posted | May 2021 |
Sector Empresarial | Grandes almacenes, supermercados |
Sinopsis | Tesco launched Sunflower Lanyards in every store to make shopping easier for those with hidden disabilities. 1 in 6 people in the UK has a hidden disability. 321k people work at Tesco and many of them have a hidden disability themselves. Apart from being the best people to help as they fully understand it, they also share the knowledge with the rest of the team. |
Medio | Televisión |
Duración | |
Director artístico | Pjotr Barakov |
Responsable de conceptos / redactor | César Rodriguez |
Director creativo | Tom Drew |