| Título | Family |
| Agencia | Nord DDB STO |
| Campaña | Family |
| Anunciante | McDonald's |
| Marca | McDonald's |
| Posted | Noviembre 2018 |
| Sector Empresarial | Comida |
| Sinopsis | Sweden’s most family friendly restaurant” is based on extensive research that proved that parents with small kids regard McDonald’s as a safe haven from society’s judging gazes. The main reasons being the relaxed atmosphere towards families with small children, both from staff and other guests. We dramatized this truth by showing a struggling father of two who finds refuge in “Sweden’s most family friendly restaurant”, where stares and judgmental looks are nowhere to be seen. The song in the ad is a Swedish children’s classic from the 60s called “Sudda sudda” |
| Medio | Televisión y Cine |
| Responsable de la creación | Andreas Dahlqvist |
| Director artístico | Joel Ekstrand |
| Responsable de conceptos / redactor | Petter Dixelius |
| Planificador de cuentas | Hanna Ternström |
| Director de cuentas | Johan Molitor |
| Responsable de cuentas de agencia | Carolina Johansson |
| Responsable de cuentas de agencia | Andrea Odelius |
| Social Media Manager | Robin Löthberg |
| Diseñador | Mei-Li Wu |
| Diseñador | Isabel Ambring |
| Diseñador | Sebastian Reinbring |
| Diseñador | Patrik Oscarsson |
| Productora | Social Club |
| Productor de la agencia | Johan Svensson |
| Realizador | Jesper Ericstam |
| Director de fotografía | Henrik Stenberg |
| PR Agency | Prime Stockholm |
| Responsable de cuentas de agencia | Sara Davidsson |
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