| Título | Super Boy |
| Agencia | King James |
| Campaña | Super Boy |
| Anunciante | Sanlam |
| Marca | Sanlam |
| Fecha de primera difusión/publicación | 2014 / 6 |
| Sector Empresarial | Banca, finanzas, legislación y seguros |
| Lema | Super Boy |
| Filosofía | A little boy gets given R1 for doing all his chores. He relishes the moment and goes window shopping to choose his item. When he decides on his purchase, it completes his super hero outfit and he spends the day "helping" the town as a super hero. The value of the Rand is accentuated by the work done to earn it, the time spent to choose a purchase and the joy the purchase gives the little boy. |
| Medio | Televisión y Cine |
| Duración | |
| Productora | Velocity Films |
| Director ejecutivo de creación | Alistair King |
| Director ejecutivo de creación | James Barty |
| Director creativo | Devin Kennedy |
| Productor de la agencia | Caz Friedman |
| Agency Art Director | Damian Bonse |
| Responsable de conceptos / redactor | Alistair King |
| Responsable de conceptos / redactor | Gavin Williams |
| Realizador | Keith Rose |
| Productor | Toni Marais |
| Productor ejecutivo | Nicola Valentine |
| DP | Eugenio Galli |
| Production Art Dir | Chris Bass |
| Montaje | Left Post Production |
| Montador | Saki Bergh |
| Efectos especiales | Searle Street Post Production |
| Música | Mad Planet |
| Música | Dan Rodgers |
| Compositor de música | Nicholas Wright |
| Sonido | Freq'ncy |
| Post Prod Online | Searle Street Post Production |
| Flame Artist | Udesh Chetty |
| Post Prod Offline | Left Post Production |
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