Título | Underpants |
Agencia | Jung von Matt/Limmat Werbeagentur AG |
Campaña | Underpants |
Anunciante | Schweizerische Bundesbahn |
Marca | Swiss Railways |
Posted | Agosto 2002 |
Producto | Halffaire Card |
Sector Empresarial | Transportes públicos |
Lema | Save Where It Make Sense |
Filosofía | The campaign tagline was the concept for this ad by showing a situation where it doesn't make sense at all saving money |
Medio | Televisión |
Duración | |
Director creativo | Daniel Meier |
Director creativo | Alexander Jaggy |
Responsable de conceptos / redactor | Dominik Imseng |
Director artístico | Yael Nadiv |
Productora | Blood, Sweat and Tears |
Realizador | Christian Aeby |