| Título | MENstruation |
| Agencia | BBDO New York |
| Campaña | MENstruation |
| Anunciante | Thinx |
| Marca | Thinx |
| Posted | Octubre 2019 |
| Sector Empresarial | Higiene femenina |
| Sinopsis | For its first TV campaign, Thinx needed a provocative film that highlighted not only the benefits of its period-proof underwear, but also its mission to de-stigmatise periods. The spot shows what the world would look like if men got their period too. When the ad got banned for “unacceptable” imagery, the agency turned the censorship into a conversation. The escalating discussion forced networks to reconsider the ban, resulting in the first in-use tampon to ever air on TV. |
| Medio | Web Film |
| Duración | |
| VP Creative Director | Bianca Guimaraes |
| VP Creative Director | Peter Alsante |
| ACD | Jenn Tranbarger |
| ACD | Jessica Rello |
| Worldwide Chief Creative Officer | David Lubars |
| Regional Chief Creative Officer | Greg Hahn |
| Productor ejecutivo | Angela Narloch |
| Productor ejecutivo | Anthony Curti |
| Productor | Corie Rosenblatt |
| Director of Content | Yamaris Leon |
| Music Producer | Julia Millison |
| Business Manager | Shelly Bloch |
| Responsable de la producción | Dave Rolfe |
| Account Director, Social Media | Katherine Grib |
| Ejecutivo de cuentas | Olivia Dames |
| Chief Strategy Officer | Crystal Rix |
| SVP Global Brand Management | Nicole Landesman |
| SVP Global Brand Management | Kim Ryneska |
| Data Strategy Director | Christine Yang |
| Partner Managing Director | Shawn Lacy |
| Dirección artística | Rachel McDonald |
| DOP Assistant | Autumn Durald Arkapaw |
| Productor ejecutivo | Holly Vega |
| Responsable de la producción | Mercedes Allen-Sarria |
| Head of TV | Rachel Glaub |
| Productor delegado | Maury Strong |
| Editorial | Arcade Editorial |
| Executive Producer / Managing Director | Sila Soyer |
| Productor | Arlene Perez |
| Montador | Laura Sanford |
| Montador | Jeff Lopus |
| Asst. Editor | Max Hoffman |
| Sound Designer | Heard City |
| Ingeniero de sonido | Eric Warzecha |
| Colorista | Sofie Borup |
| Productor | Alexandra Lubrano |
| Productor | Bethany Phillips |
| Productor | Luke Proctor |
| VFX Artist | Anton Anderson |
| VFX Artist | David Forcada |
| VFX Artist | Justin Keil |
| VFX Artist | Jamie Scott |
| VFX Artist | Drew Maloney |
| VFX Artist | Sam Caine |
| VFX Artist | Corey Brown |
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