Simon Welch
Director creativo at Atomic London
London, Reino Unido
TítuloListening
Agencia
Campaña Listening
Anunciante BBC
Marca BBC Radio 3
PostedAbril 2003
Producto World Music Awards
Sector Empresarial Programas y cadenas de televisión y radio
Filosofía The campaign is about connecting people from all over the world. They open with a young man in his living room with his ear on a glass as if listening to something – it sounds like muted Middle Eastern Music, we then travel around the globe and follow a range of diverse musical experiences from the Middle East, Japan, Africa and Finland.
Problema The awards are a celebration of the diversity and fusion of world music, with musical influences from Asia to Finland represented; it takes place between 24-27 March.

The prestigious scheme represents only the best performers from around the globe. The categories are: Africa, Asia/Pacific, Europe, America, Middle East, Boundary Crossing, Newcomer, Critics Award and the listeners award, which is voted by the public.
Medio Televisión
Duración
Mercado Reino Unido
Empresa de creación sonora
Responsable de conceptos / redactor
Director artístico
Realizador
Productora

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