| Título | The Nature of Leopards |
| Agencia | Suite3 |
| Campaña | The Nature of - Una Hotel |
| Anunciante | Una Hotel |
| Marca | Una Hotels and Resorts |
| Posted | Marzo 2005 |
| Producto | Una Hotels and Resorts |
| Sector Empresarial | Hoteles y alojamiento |
| Sinopsis | Launch the new brand Una Hotels and Resorts in Italy and in Europe. |
| Filosofía | The amazement strategy: "the Nature of" campaign uses animals in Hotel rooms to create astonishment, the same astonishment you have when you visit a UNA Hotel. |
| Problema | Many differents subjects to create awareness of the services of the Hotels: reservation, comfort, meeting, restaurant, resort, etc. |
| Medio | Publicidad en periódicos |
| Mercado | Francia, Reino Unido, Italia |
| Director artístico | Alberto Aimo |
| Responsable de conceptos / redactor | francesco emiliani |
| Fotógrafo | Laura Rizzi |
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