Título | Promise the Translation |
Agencia | J. Walter Thompson Amsterdam |
Campaña | Promise The Translation |
Anunciante | ELan Languages |
Marca | Elan Languages |
Fecha de primera difusión/publicación | 2016 / 4 |
Sector Empresarial | Otros servicios en línea |
Sinopsis | Ad fans may recall what happened when a chef translated a recipe using both Google Translate and little-known ElaN. The underdog came out on top. This time, international couples wrote wedding vows in their native languages and got them translated into English by the two services. The Google translation provides some sticky wedding moments – “I promise not to use a map at night” and “I promise to be the best me that fits your best regional areas”– but fortunately ElaN saves the very special day. “I’m forever changed by who you are, and what you mean to me.” Phew! |
Medio | Web Film |
Duración | |
Director ejecutivo de creación | Bas Korsten |
Responsable de conceptos / redactor | Bas Korsten |
Miembro del equipo creativo | Kasia Haupt Canning |
Responsable de conceptos / redactor | Kasia Haupt Canning |
Director artístico | Güney Soykan |
Miembro del equipo creativo | Güney Soykan |
Strategy Director | Daan De Raaf |
Strategist | Lex Notenboom |