Bruno Bertelli
GLOBAL CCO Publicis WW & CEO Publicis Italy at Publicis Italy
Milan, Italia
TítuloShare the Care
Agencia
Campaña Share the Care
Anunciante Philips
Marca Philips Avent
PostedMarzo 2024
Sector Empresarial Salud, higiene y productos farmacéuticos
Sinopsis New Philips Avent research reveals nearly two in three moms of young children have less than one hour a day for their basic needs.
Taking on this taboo, Philips Avent launches its new Share the Care brand positioning and movement, encouraging families, friends, and communities to better support moms so they can prioritize their well-being and self-care too.
Philips Avent is raising awareness about the lack of time in moms’ daily lives by marking the Daylight Saving Time change in Times Square in New York City, and virtually by way of virtual out-of-home clocktower takeovers.
Medio Televisión
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Global CEO LePub, CCO Publicis Worldwide
Global CCO LePub
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