Título | Plane |
Agencia | Leagas Delaney Hamburg GmbH |
Campaña | Leaves |
Anunciante | Plant For The Planet |
Marca | Plant For The Planet |
Posted | Febrero 2012 |
Sector Empresarial | Cuestiones medioambientales |
Lema | "Every leaf traps CO2." |
Sinopsis | The children's initiative Plant-for-the-Planet has one big goal: to plant a trillion trees worldwide to compensate CO2 emissions. At the moment they have already achieved around 12 billion trees. Supported by Leagas Delaney Hamburg the initiative involved an international print campaign directed specifically at potential tree donators. The message is as simple as striking:"Every leaf traps CO2." |
Medio | Prensa y publicaciones |
Director creativo | Michael Götz |
Director creativo | Hermann Waterkamp |
Responsable de conceptos / redactor | Heiko Franzgrote |
Director artístico | Robert Westphal |
Director artístico | Felix Boeck |
Director ejecutivo de creación | Hermann Waterkamp |
Responsable de conceptos / redactor | Nadine Hoenow |
Responsable de conceptos / redactor | Lorenzo Durán |