Change Please - "A True Story About Change"

FCB London

FCB London London, Reino Unido

Premios

11260

This ad is part of the ACT Responsible Collection

Marca: Change Please
País: Reino Unido

Anunciante: The Big Issue

Título	A True Story About Change
Agencia	FCB London
Campaña	A True Story About Change
Anunciante	The Big Issue
Marca	Change Please
Fecha de primera difusión/publicación	2016 / 3
Sector Empresarial	Derechos Humanos
Filosofía	Launched in November, the concept of Change Please was to train the homeless as baristas to sell coffee from mobile vans, while also providing them with temporary housing and the skills to enter full time employment. Since then Change Please has sold over 78,000 cups of coffee, expanded from one to five sites across London and employed 12 formerly homeless people as expert baristas. The charity is also in discussion with a major UK retailer to stock the coffee in stores. The mark the success of the enterprise we are seeding a film that demonstrates the barista’s journey. It stars Jatinder, one of our first baristas who also featured in BBC One’s documentary Famous, Rich and Homeless where he demonstrated the harsh reality of homelessness in the UK.
Medio	Web Film
Duración	65 seconds
Productora	Nice Shirt Films
Director ejecutivo de creación	Al Young
Director ejecutivo de creación	Owen Lee
Director artístico	Jack Walker
Head Of Planning	Chris Baker
Director de cuentas	Sam Edwards
Productor	Mandy Boyter
Productor	Rosie Hutchinson
Audio Post Production	Angell Sound
Music Composition	Gareth Grover
Productor	Richard Martin
Director de producción	Lucy Glyn
Director de fotografía	Ben Chads
Production Design	Nicholas Ellis
Editorial Company	The Quarry
Montador	Flaura Atkinson
Postproducción	Raised by Wolves
Realizador	Stuart Douglas