| Título | Cupboard |
| Agencia | Lucky Generals |
| Campaña | Yorkshire Gold Campaign |
| Anunciante | Yorkshire Tea |
| Marca | Yorkshire Tea |
| Posted | Noviembre 2022 |
| Sector Empresarial | Café, té, bebidas a base de chocolate calientes, preparados para el desayuno |
| Sinopsis | Our solution was to signify Yorkshire Gold’s higher quality without talking about the tea itself. We made Yorkshire Gold’s new completely gold packaging the focus of our campaign, as the colour signifies the premium quality of the tea inside and provides standout on shelf. The work features everyday examples of people being dazzled by the radiant, golden glow of the box. |
| Medio | Prensa y publicaciones |
| Creative Founder | Danny Brooke-Taylor |
| Director creativo | Lee Smith |
| Director creativo | Nick Bird |
| Miembro del equipo creativo | Martin Tighe |
| Miembro del equipo creativo | Gareth Morgan |
| Strategy Director | Loz Horner |
| Strategist | Myles Manyonda |
| Client Partner | Vickie Ridley |
| Director de cuentas | Tammy le Vasan |
| Responsable de cuentas de agencia | Jake Annett |
| Integrated Producer | Charlie Dodd |
| Fotógrafo | Ben Stockley |
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