Título | Data Exstream |
Agencia | Ogilvy Singapore |
Campaña | Data ExStream |
Anunciante | Singtel |
Marca | Singtel |
Fecha de primera difusión/publicación | 2016 / 5 |
Sector Empresarial | Proveedores de servicios de internet |
Sinopsis | Singtel and Ogilvy & Mather today released a film, Data ExStream, which demonstrates the speed, coverage, reliability and low latency of the Singtel mobile network by putting it to three extreme tests in real-world conditions. They decided to test the hypothesis: : Could Singtel’s network really be good enough to replace our eyes? O&M filmed a series of extreme challenges conducted across Singapore to test Singtel’s tri-band 4G+ network. The challenges included Singapore’s world champion fencing star, Lau Ywen, battling through a precarious obstacle course, a rooftop game of whack-a-mole and a series of precision driving stunts performed by two renowned drivers. |
Medio | Case Study |
Duración | |
Director artístico | Yong Ping Loo |
Director artístico | Jeremy Ng |
Responsable de conceptos / redactor | Augustus Sung |
Responsable de la creación | Eugene Cheong |
Productora | The Prosecution Film Company |
Productora | SongZu |
Realizador | Roslee Yusof |
Productor | Aundrea Bligh |
Productor de la agencia | Danli Lok |
Chief Technology Officer | Chandra Barathi |
Compositor de música | Lindsey Jehan |
Digital Content Strategist | Girish Khanna Khanna |
Creative technologist | Marc Violo |
Montador | Spencer Wong |
Director ejecutivo de creación | Melvyn Lim |
Programador | Mark Canoza |
Programador | Allan Cagadas |