| Título | Old Man And The Sea |
| Agencia | Leo Burnett Prague |
| Campaña | Book Covers - Association of Librarians of the Czech Republic |
| Anunciante | Association of Librarians of the Czech Republic |
| Marca | Public Library |
| Posted | May 2005 |
| Sector Empresarial | Cultura, ocio y deporte |
| Lema | Read it before Hollywood does |
| Medio | Prensa y publicaciones |
| Mercado | República Checa |
| Director creativo | Basil Mina |
| Responsable de conceptos / redactor | Mike Yee |
| Director artístico | Mike Martin |
| Illustrator | Mike Martin |
| Typography | Mike Martin |
| Jefe de cuentas | Lucie Brichová |
| Fotógrafo | Goran Tacevski |
| Fotógrafo | Nikola Tavevski |
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