Título | Gorilla Sutra |
Agencia | DDB New York |
Campaña | Endangered Love |
Anunciante | Wildlife Conservation Film Festival |
Marca | Wildlife Conservation Film Festival |
Fecha de primera difusión/publicación | 2016 / 4 |
Sector Empresarial | Instituciones/Organizaciones no gubernamentales |
Sinopsis | Via an e-commerce website, the brand has launched an array of merchandise depicting humorous, slightly risqué illustrations of rhinos, pandas, sloths and gorillas procreating Kama Sutra-style for the continuation of their species. Products range from clothes, accessories, original art work and a series of books called “Panda Sutra,” “Sloth Sutra,” “Rhino Sutra” and “Gorilla Sutra.” All proceeds will be directed to the conversation of pandas, sloths, rhinos and gorillas through WCFF. |
Medio | Prensa y publicaciones |
Duración | |
Responsable de la creación | Icaro Doria |
Director creativo | Thiago Carvalho |
Director creativo | Bruno Oppido |
Director artístico | Cara Johnson |
Director artístico | Diego Limberti |
Director artístico | Betsy Appling |
Responsable de conceptos / redactor | Tom Mandel |
Responsable de conceptos / redactor | Kelly Buckley |
Responsable de conceptos / redactor | Lindsey Dyer |
Responsable de conceptos / redactor | Andrew Hurwitz |
Illustrator | Carlos Paboudjian |
Supervisor de arte | Bruno Oppido |